Banca de DEFESA: RODRIGO GEMAQUE DE ALMEIDA

Uma banca de DEFESA de MESTRADO foi cadastrada pelo programa.
STUDENT : RODRIGO GEMAQUE DE ALMEIDA
DATE: 01/06/2022
TIME: 15:00
LOCAL: Webconferência
TITLE:

A Multisided Business Model for the Commercialization of Waterway Tickets in Western Pará Through an E-Commerce Platform.

KEY WORDS:

Multisided business model; Business model; E-commerce; Process Mapping.

PAGES: 30
BIG AREA: Ciências Exatas e da Terra
AREA: Ciência da Computação
SUBÁREA: Sistemas de Computação
SPECIALTY: Software Básico
SUMMARY:

Research objective: to present a multisided business model for the purchase and sale of waterway tickets in the western Pará through an e-commerce platform. 

Theoretical framework: the present work presents an overview of the current deficiencies in the commercialization of waterway tickets in the western Pará and shows how a multisided business platform can provide improvements for this type of activity.

Methodology: the research has a technological nature as it produces a prototype of a software platform with a qualitative approach aligned with the Task-Technology Fit (TTF) theory. Field research was adopted to collect information and the main needs to guide the development of the platform with the proposed business model, making use of the scrum development framework.

Results: the results showed, after mapping processes and modeling canvas of the activity of commercialization of waterway tickets, that the multisided business model can boost the 2 modernization of this activity, in addition to resolving pending regulatory issues of shipping companies that operate in the sector.

Originality: this research is one of the first that presents an alternative to solve the historical problem related to the commercialization of waterway passages experienced throughout the North region, as it presents a business model that aims to modernize such activity, with a specific focus on the region. which comprises western Pará.

Theoretical and practical contributions: the results of this paper may guide new approaches to solving this problem, especially the aspects that could not be covered in the research due to the scope of water transport activity in the North region. 

BANKING MEMBERS:
Interna - 2509609 - CARLA MARINA COSTA PAXIUBA
Externo à Instituição - CARLOS PATRICK ALVES DA SILVA - UFPA
Presidente - 1548890 - EFREN LOPES DE SOUZA
Interno - 1646831 - FABIO MANOEL FRANCA LOBATO
Interna - 1795814 - IZAURA CRISTINA NUNES PEREIRA COSTA
Externo à Instituição - RUBENS DE SOUSA LEITE